Don't miss out on your chance to win at the 2017 Australian drinks Awards - it's only four weeks until entries close!
As the Awards enter their fifth year, the drinks association is gearing up to make them the most exciting and innovative yet.
Entries opened on April 10 and the association has already been impressed with the calibre of submissions received.
There's less than a month to go until entries close on June 9, so make sure your brands are in the running.
Changes have been made to the judging and entry criteria, designed to help better determine the best entries and present the awards to the most deserving brands and products. For full details visit www.australiandrinksawards.com.au
Unlike previous years, the shortlisting process for each award will be removed. Each entry, regardless of category, will go straight to a consumer panel. Each entry will receive an overall score. The winner will be the brand/product with the highest score.
Along with these changes are revised requirements to entry for some awards. Entries for the Best Sales Achievement Award must now be signed by both the submitter and the Sales Director for the brand. A representative of equal or higher position will also be accepted.
Another large change this year is the determining criteria for the Best Social Media Presence Award. On top of last year’s information, there will also now be a consumer survey to evaluate the content of the social media presence. Facebook impressions for each entry will also play an important role in determining the winner for the Best Social Media Presence Award.
“the drinks association believes these changes will build a better Australian drinks Awards”, says CEO Sandra Przibilla. “We would like to thank our members for their continued support and participation in making our awards show the most spectacular event in the industry.”
The awards night itself has also been overhauled. This year the Awards ceremoney moves to the International Convention Centre Sydney, in Darling Harbour.
The night will kick off with a theatre-style, seated presentation for all awards excluding Brand of the Year and Supplier of the Year. After the presentation, everyone will move to a pre-dinner cocktail party before being seated for dinner and the presentation of the two major awards.
The awards will have a black and gold theme, while this year’s after-party will once again be hosted by StayinFront and feature a live big band.
It's the Australian drinks industry’s biggest event of the year - join us for an unforgettable night on September 7.